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In EffectPrivacy ADM

Nebraska Data Privacy Act - ADM and profiling provisions

Effective date

Penalty

$7,500 per violation. Permanent 30-day cure period with no sunset. AG-only enforcement. No private right of action. Broad applicability: no revenue or consum…

Obligations mapped

10 obligations

Overview

Nebraska requires consumer opt-out rights and risk assessments for qualifying profiling and automated decisions with legal or similarly significant effects.

This is a privacy law with automated decision-making provisions.

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Who this applies to

This regulation applies to the following roles:

  • Deployers and users of covered AI systems and tools
  • Organizations operating in Nebraska

This regulation applies to companies that use or deploy AI tools and systems built by other vendors. If your company uses AI-powered products in the areas listed below, this regulation may apply to you.

Sec. 7(2)(e)(iii), Sec. 8, Sec. 11 · Sec. 16(1)(c), Sec. 16(2) and related sections

AI categories covered

  • Consumer-facing AI
  • Automated decision-making
  • Algorithmic profiling

Specific AI use cases:

  • Customer profiling and segmentation
  • Credit scoring and risk assessment

What this requires you to do

10 obligations identified from statutory analysis.

Sec. 7(2)(e)(iii), Sec. 8, Sec. 11

Sec. 7, Sec. 8, Sec. 9, Sec. 11

Sec. 15(2)

Sec. 12(1), Sec. 12(2)

Sec. 16(1)(e)

Regulation summaries are simplified for readability and may not capture every nuance of the underlying statute. Verify important details against primary sources linked on this page.

Enforcement and penalties

$7,500 per violation. Permanent 30-day cure period with no sunset. AG-only enforcement. No private right of action. Broad applicability: no revenue or consumer volume thresholds (like Texas). SBA-defined small businesses exempt but cannot sell sensitive data without consent regardless of size.

Cure period

Penalty amounts are based on statutory text and may be subject to adjustment, judicial interpretation, or enforcement discretion.

Source verification

Verified against enrolled statute text

View source text

Nebraska AI regulation guide lists every tracked rule for this jurisdiction with timelines and obligation tallies.

Regulation summaries are simplified for readability and may not capture every nuance of the underlying statute. Verify important details against primary sources linked on this page.